Pac-12: Football Package

Graphics packages present a different challenge than commercial, music video, or film work, in that the elements have to be reusable and fit into a bigger whole. Charlie Company have become masters of this over the years and this Promax Gold winning package is another example. We played with the concept of time and the breakdown and expansion of time for their Time Will Tell Football package. We shot 24 players on a turntable in front of a greenscreen over the two day media days held at the Kodak Theater in Hollywood each year. Turnaround was quick – two weeks from shoot for the full package – which included three image spots, 12 school-specific spots, and a full graphics package.

Year: 2017
Network: Pac-12 Networks
Production Company: Charlie Company
Role: Head of Production